Outcrop Communications - Marketing, Communication, Website Design, Graphic Design

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Who we are

Outcrop Communications Team

Our strategy and marketing consultants can integrate the power of today's media to design and develop carefully planned campaigns. Our writers, graphic designers and website designers help you clarify and position your message and apply it to integrated communication solutions.

Accreditation

The Outcrop Group is the most diverse communication and marketing business in Northern Canada, with a track record of quality work and superior graphic design for a range of clients, from small business to blue-chip corporations.

History

Outcrop Communications was incorporated in Yellowknife, Northwest Territories and Nunavut in 1975 as an advertising, design and communication agency. Today Outcrop Communication has offices in Yellowknife, Northwest Territories, Iqaluit, Nunavut, Whitehorse, Yukon and Calgary, Alberta. We continue the tradition today as the premiére Marketing, Communication, Website and Database Design and Graphic Design Agency in Northern Canada.

Outcrop Communications Group of Companies

Marketing

Strategy
We provide background research to design your marketing strategy and we develop branding to put your product up front in the marketing maze.

Planning
How can you best reach your market? We'll design and develop a disciplined marketing plan specifying time frames, budgets and media initiatives.

Advertising
We develop high impact advertising with superior graphic design to create awareness of your product and build your brand.

Communication

Counsel and Strategy
We design a strategy to provide media relations support, promotion, news releases, media relations training, media monitoring, annual report, and crisis communication.

Stakeholder Communication
We know the North and we know how to reach the right people with your communication programs.

Relationship Building
We design marketing workshops, strategy conferences, advertising forums and website launches. From focus group research to professional surveys, to presentation coaching, count on the Outcrop Communications team.

Website Design and Multimedia Design

Websites
We design and develop websites that work for you and your audience. Smart architecture, great navigation, superior graphic design, and user friendliness are trademarks of an Outcrop Communications web design .

Mutimedia
Our experienced team is ready to lead in the graphic design and to develop highly effective presentations with the latest web tools such as Flash, QuickTime and streaming audio and video.

Distributed database
We can design, develop and support a custom distributed database and can put them on the web using economical, widely available software.

Graphic Design

Creative Direction
The Outcrop Communications team will help refine your goals, and design fresh, smart, ideas to reach your target audiences with a superior display of graphic design.

Design
Our graphic artists are the best in northern Canada and will design a distinctive look for your product, and apply the solution to the right communications materials, and packaging to meet your needs.

Writing
We develop compelling, hardworking copy for any medium - advertising, website, brochure, annual report. We will work with material you provide, or research, write and edit content tailored to your needs.

Production
The Outcrop Communications team specializes in quality, efficiency, and cost control. Your project comes in on time and on budget.

Outcrop Communications Clients

Outcrop Communications Portfolio

Print Advertising

Marketing a Corporate Launch

Corporate Image Advertising

Strategically Targeted Tourism Marketing

Public Service Advertising

Display and Exhibits

Regional Trade Promotion

Corporate Image Display

Community Visitor Centres

Public Information Display

Campaigns

Product Branding - Launch Advertising

Product Branding - Campaign Integration

Tourism Marketing - Advertising and Promotion

Tourism Marketing - Specialty Advertising, Brochure

Social Marketing, Radio, Advertising, Brochure and Print

Website

Tourism Marketing

Multilingual Database Websites

Community and Corporate Websites

E-commerce database Websites

Reservation Systems and Member Databases

Communication program - Yellowknife Schools websites

Multimedia

Multimedia CD ROM

Interactive Multimedia Presentation

Interactive Tourism CD ROM

Business Directory Website and CD ROM

Corporate Identification

Yellowknife and Iqaluit City Logo

Branding with Logo Wordmarks

Corporate Identity

Public Sector Logo and Identities

Reports

Corporate Annual Report

Community Related Annual Report

Environmental Impact Report

Municipal Annual report

Collateral

Publications

Public Information Brochure, Booklets and Display

Community Relations Brochure

Sales Pieces, Display Materials, Counter Stands and Brochure

News at Outcrop Communications

July 11, 2006

Outcrop is pleased to welcome Chris Barrett and Doug Johnston to our New Media/Interactive department.

May 17, 2004

Outcrop Designers Join Graphic Designers of Canada

The recently formed Arctic Chapter of the Graphic Designers of Canada covers all of Canada's North - Yukon, NWT and Nunavut. Outcrop Communications salutes four staff members (and organizers) in the new chapter: Steve Freake, Heidi Held, Jeff Hipfner and Dot Van Vliet. As recognized professional designers, and members of this respected organization they are entitled to use the initials MGDC following their names.

February 3, 2004

Outcrop Group Awarded Multi-Year NWT Tourism Agency-of-Record Contract

The Outcrop Group has been awarded a three-year Agency-of-Record (AOR) contract by Northwest Territories Arctic Tourism to provide integrated marketing, creative, media buying, research and public relations services. The contract takes effect April 1, 2004.

"We were very impressed with the strength of the Outcrop personnel assigned to the contract and, in particular, the web-based experience of some of the team members," said David Grindlay, executive director of NWT Arctic Tourism. "We like their enthusiasm and also their approach to tying market success to cost."

July 17, 2003

Idaa Trail site wins award

The Prince of Wales Northern Heritage Centre has won an award for the Idaa Trail website, (Outcrop: design by Dot Van Vliet and SQL database by Grace Guo). The trilingual site was recognized for its content, developed by PWNHC staff, and the Canadian Archaeological Society also noted "this site is beautifully and clearly presented - in sum, well deserving of the first CAA Public Communications award for a web site."

Employment at Outcrop Communications

Account Manager

Information to come.

Send your resume to Marion LaVigne at marion@outcrop.com

Contact Outcrop Communications