Old Town Glassworks
The board of directors of Yellowknife Glass Recyclers asked to meet with Outcrop to discuss a brand update for their operation, so they could take advantage of increased tourism activity in the city. Outcrop suggested they start with a new, friendlier name, and suggested Old Town Glassworks, which tied in with their location, and a prominent tourism area in Yellowknife. We also suggested an environmentally friendly logo to maintain their recycling roots. Today the Old Town Glassworks, is a popular stop for many visitors to Yellowknife.